Archive for July, 2012

Imperfection is a fact of life. How does a project manager address it? There is a Buddhist concept that just might help – Wabi-sabi. It is very common in Japanese design aesthetics. It is based on acceptance of transience and imperfection. Imagine a beautiful vase develops a crack. One could try and fix it and attempt to restore it to its original state. With wabi-sabi a more interesting approach can be taken.

Think of the crack being filled with gold. What impact would that have? Can you see how there would be the elements of the original design merging with the transformation that has taken place? In one way, there is a new vase. In another, the original is still there.

We can pull this over into personal development. We all have flaws. What would happen if we decided to do something with them, to transform them rather than trying to erase them? Character develops. This also applies to team building.

Leaving team members to resolve their conflicts can be a source of great, positive energy. There is a cost associated with it but the benefit is worth the price. What am I getting at? Think of two team members having conflict. One common way to “deal” with it is through avoidance, i.e., keep the team members apart. This is like putting a Band-Aid on the vase. It really doesn’t work and the environment worsens because the tail called avoidance starts wagging the dog called the project.

On the flip side, think of when people have stayed in the conflict and worked to understand themselves and develop a comprehensive work plan. Synergies appear. Are the team members perfect — no. Have they created a space where they can be more in touch with who they are and get more from the situation — yes!

There are some underpinnings to this process, the most important of which is the desire on each person’s part to explore and see if there is a way to work with others to create a more empathetic environment. It can be scary and, if there really is a crack that needs addressed, it probably should be. People do drop out of this process and suffering results. For those who stay with it, though, a door opens to greater growth and accomplishment. All that experience and wisdom is brought together in a new way to create a better team!

Gary Monti PMI presentation croppedThrough his firm, Center for Managing Change, Gary Monti has over 30 years experience providing change- and project management services internationally. He works at the nexus between strategy, business case, project-, process-, and people management. Service modalities include consulting, teaching, mentoring, and speaking. Credentials include PMP number 14 (Project Management Institute®), Myers-Briggs Type Indicator certification, and accreditation in the Cynefin methodology. Gary can be reached at gwmonti@mac.com or through Twitter at @garymonti
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Have you ever kept 200 executives waiting? It isn’t a nice experience, and if you are a presenter it can be something of a nightmare. Some years ago I was the second of two speakers to a group of about 200 executives in a large city in southern Japan. The first speaker used PowerPoint from his PC, and I was planning to use Keynote from my Mac. I was told that all we needed to do was switch cables when my turn came to speak, so there was no need for a break between speakers. My slides were ready, but I was not ready for what happened.

Who knows if it was the projector, the cable, or the computer, but immediately after I was introduced as the next speaker, the air froze when I realized that they couldn’t get my slides to display. I had 200 executives waiting for me to start, the assistant in a cold sweat trying to connect the cables, and a presentation that I might be forced to deliver without slides. Unfortunately, my presentation depended entirely too much on my slides.

We did manage to get the slides on the screen after about 5 minutes, but it was one of the longest 5 minutes I can remember as a speaker. Even today I don’t remember what I presented, but I vividly remember the folded arms, the impatient expressions, the frequent glances at watches, and the feeling of near panic deciding whether to wait for the slides, or deliver entirely without them. In retrospect, had I prepared to deliver with or without slides it would not have been difficult, and might have been more fun without slides. As it was, I would have been happy to have an ice pick to break the ice that formed in those unfortunate five minutes.

Though it doesn’t happen often, you are much better off if you are prepared for if and when…

  • You don’t have time to prepare slides
  • The slides you have aren’t any good
  • You have to make your presentation shorter/longer
  • The equipment isn’t working
  • You have an idea to share, but no computer or projector
  • You want to try it without…

Start with Why?

If you have to present without slides, the most important question to start with in your preparation is to know why you are there. Hopefully you have something you want to say, because you want to change the world in some way. Realistically, the reason may be that you have to present as part of your job. In either case you will want to do your best and present something of value to the people in your audience. This is the same talking to a large audience or sitting around a table. Knowing Why will help you pinpoint your passion. Fnd the part that you care about and it will be easier to convey why you, and why now. Otherwise you might as well just send your message as an attachment to an e-mail.

Show and Tell

Long before the days of slides and presentations, I remember well from elementary school the time for Show and Tell. Kids would bring things from home and tell the rest of the class something about it. No one ever taught us how. That wasn’t necessary because it is easy to talk about something that you want to show to others. Many adult presenters spoil the show by showing off, or telling too much. Technology sometimes takes away from a presentation by breaking off the emotional connection, or even masking the lack of real content.

You can often connect better with your audience by sketching your ideas in your own hand. A lack of artistic skill often prevents people from doing this, but a rough sketch conveys more personality and humor than any stock photography from the Internet. Diagram your ideas, and be sure that your diagrams lend clarity not confusion. You can also effectively demonstrate ideas with your face, hands, and body. People much prefer an animated speaker to a talking head. And as Hamlet said, “Suit the action to the word, the word to the action.”

Dialog takes you directly into the scene, which is why movies are mostly made of dialog. Use it liberally by sharing what people said. Drama engages the mind, so the more you can dramatize what you talk about, the more engagement you will get from your audience. Dramatizing is a skill, and not to be confused with using histrionics for effect. Exaggerated emotional behavior calculated for effect will turn people off faster than you can count to three. Use stories in your presentations, but make sure that they have a heartbeat. Stories should stand on their own, that is they shouldn’t need slides to be understood. They are your best chance to bring your presentation to life, to keep people on the edge of their seats, and to gain a permanent seat in memory.

Experiment with different writing tools and surfaces. Write large and write small. Above all practice in all kinds of environments, especially when you can be relaxed and conversational. It can be lots of fun to pull out your favorite writing tools and surfaces, and then strut your stuff!

Improvising and Improving

The best way to move beyond slides is to also move beyond the script! Learn how to improvise. It is a skill which seems inborn in the personality, but in fact is learned over time. Improvisation is practice taken to such a high degree that it looks effortless. It comes to the person who is thoroughly comfortable with the material. An excellent guide to help you learn how to improvise as a presenter is Improvise This! How to Think on Your Feet so You Don’t Fall on Your Face, Mark Bergren, Molly Cox, Jim Detmar.

Improving is just as important. It is will keep you on an upward curve. Watch speakers on TED.com Ideas Worth Spreading—Riveting Talks by Remarkable People, and you will see that many of the best speakers use slides only sparingly, if at all. Watch speakers who present well without depending on slides and you will learn volumes on how to improve your own presentations. Learn how to doodle and draw from the unsinkable Sunni Brown! http://sunnibrown.com/. A useful skill to have in business presentations, whether before a large group or in a small meeting, is solving complex problems with simple pictures, which you can learn from Dan Roam, author of the bestselling book The Back of the Napkin: Solving Problems and Selling Ideas with Pictures, http://www.danroam.com/.

Back to Slides

Once you have gained confidence that you can do pretty well presenting without slides, possibly even better without slides, then it is time to revisit slides and see how they can possibly enhance your presentation without interfering with it. Be a Slide Minimalist. Lean how to do without, and then you can be more effective with. The key is to learn how to be great with or without slides.

Learn to use the “B” key on your keyboard, which will blank out your screen until you hit it again. That brings full focus on you as the presenter, and prevents the distraction of flickering shadows on the screen when you hand or body stands in the way of the projector. If you must use slides then learn to use them well. Two excellent guides to begin with are Garr Reynold’s Presentation Zen and Cliff Atkinson’s Beyond Bullet Points. But before you dig into that and fall back into slide dependency, go back to If and when…? Prepare yourself to present at your best any place and any time.

Download a summary of this article and tips on reaching the other side without slides at  NO SLIDES MANDALA 

William ReedWilliam Reed specializes in applying practical wisdom from Japanese and Asian culture to solving the problems of modern business and living. He is the author of the Flexible Focus column on Active Garage, the syndicated column Creative Career Path and the book A Zoom Lens for Your life. William is also a Representative Director and Co-Founder of EMC QUEST Corporation, which provides Coaching for Communication and Change, World Class Speaking™, and Accelerated Action with GOALSCAPE™.
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Have you ever attended a writing workshop were one of the participants doesn’t want to publicly share their book idea because it’s so good someone is likely to steal it? Yeah, right!

As avid readers of Acknowledgments pages know, (take a look – they’re incredibly instructive), professionals never think that way. Well-known novelists will tap the resources of numerous experts to research their plots; leading non-fiction authors discuss, share, and ask for feedback on their ideas before they begin to write.

It appears to be the mark of the amateur writer to fear “giving away the store.”   Which is probably why so many of them are incredibly stingy with the insights they’re prepared to give in their books. This seems to be especially true of consultants, who fear that if they put all their knowledge into a book no one will need to hire them!

If that thought has concerned you in the past, I highly recommend Gihan Perera’s excellent Fast, Flat, and Free: How the Internet Has Changed Your Business (First Step Publishing, 2011).

What Perera has produced is that rare find: a high quality, self-published book whose content is vastly more valuable than the cover price. Indeed, what stood out for me as I read the book was how generous Perera has been with his material.

How many business books have you read where you get to the end only to wonder, “How the heck do I put any of this into practice?” Particularly frustrating are those books that give high-level advice without any examples or a means of embedding true understanding (rather than just knowledge).

When I work with clients I always want to ensure that they’ve covered the “4 Es” – preferably within every chapter. By which I mean:

  • Give a clear Explanation of what you’re talking about.
  • Offer reputable Evidence (from other books, scientific papers, respected articles etc) to back up your claims.
  • Provide relevant Examples so readers can see how others have applied the advice you’re offering.
  • Follow this up with ways that readers can achieve Empowerment, by suggesting practical exercises: things they can think about and do.

It’s rare to find a book that embraces all four of these reader “must-haves” – and even rarer in a book that’s self-published – which is why, hands down, Perara’s book is so outstanding in its accessibility and usefulness.

Here are just two examples of what this author did that any subject matter expert worth their salt should be able and willing to do:

  • In the Introduction Perera identifies one of the biggest challenges for small businesses today: how to compete with the “big boys.” He relates the issues faced by owners of small wineries in the region of Western Australia close to his home town of Perth, then outlines 18 specific on-line marketing and positioning actions that these wineries could take (two for each of the nine strategies highlighted in the rest of the book) – which could be adapted by any reader.
  • In the section cleverly headed Familiarity Breeds Content, Perera mentions a prospective client who wanted to position herself as an expert in selling Belgian chocolates. He reminded her that she should think instead of becoming an expert in solving her customers’ problems and goes on to mention three concrete ways in which she – and other readers – could do exactly that. (Unfortunately the silly woman decided she just wanted to be an expert on Belgian chocolates!).

There’s a valid complaint about this book in one of many testimonials on Perera’s website, and it’s one I agree with: this isn’t a “dip in, dip out” book. It’s a book that compels you to sit down, pen in hand and take copious notes. It’s choc-full of amazing advice – the kind, I imagine, that Gihan the Consultant offers to his clients for large sums of money.

Why isn’t he concerned about “giving away the store” as so many author-consultants do? Because once you’ve read his book you’d hire him in a heartbeat!

In this Fast, Flat and Free world we now live in there are – as Perera points out – so many “passionate amateurs” who will share their expertise with you for nothing. They’re all over the place, including online bookstores, where you can often get suckered into buying their ill-conceived, poorly written works full of superficial thinking.

Authors like Gihan Perera (and you, if you follow his example) have nothing to worry about in the era of Fast, Flat and Free…because they deliver those rare, superior experiences that savvy business people will always pay for!

Note: For an interview with Gihan Perera and some of the other authors featured in the Thought Readership series, please visit my AG page.

Liz-AlexanderLiz Alexander is a prime example of how childhood passions are the best indicators of future careers. She’s been writing since she could pick up a pencil, was reading newspapers at age two, and Homer’s epic poems by the age of 8. As “Dr Liz” (granted after five years in the educational psychology doctoral program at UT Austin), she draws on 25 years of commercial publishing experience to transform subject matter experts into best-selling thought leaders. Instead of the usual bio blah, blah, you can find an infographic depicting her communications career here, as well as social media links. Liz loves mutually respectful, intelligent arguments; feel free to challenge anything she writes here, or on her website
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Time For a Change #20: Memes Can Drive You to a Goal

by William Reed on July 13, 2012

According to Wikipedia, a Meme is “an idea, behavior, or style that spreads from person to person within a culture.” The word was coined by evolutionary biologist Richard Dawkins in his book, The Selfish Gene (1976). It is based on the Greek word mimeme, the root of the word mimic, and is a play on the word gene, reflecting the process by which ideas spread and reproduce. In French the word mȇme has similar meanings ranging from same to even so.

The concept that ideas spread within a culture is nothing new, but the biological comparison has taken hold and captured the imagination of people in fields from social science to marketing. Once a meme takes hold, it has the power to motivate as well as duplicate. It is the infectious viral quality of memes that gives them such a powerful influence over people.

Another evolutionary biologist and prominent philosopher is Dan Dennett, who spoke about Dangerous Memes at a TED Conference. His talk begins with an ant which has been infected by a parasitic fluke that commandeers its brain, leading it to senseless and suicidal behavior. He says that memes can commandeer the human brain and also produce behavior that makes no sense from the perspective of biological survival. Religious and political memes can be so powerful that to the believer, they are worth dying for. Many people have laid down their lives in the service of an idea.

Urban legends are also memes. Originating as macabre jokes or fabricated tales, they often suggest dire things that can happen without proper precaution. Tourists are drugged and anesthetized, only to wake up with one kidney removed. Stories about contaminated foods or tampering with the water supply seem to contain an element of plausibility, and even though the rumors lack any detail for verification, they spread like wildfire. The Internet makes the spread of ideas easier than ever before.

Although memes have a viral quality in the way that ideas are spread, now even the idea of the meme has taken hold as a meme, and this has spawned meme generating software, which falls somewhere between low grade advertising and digital graffiti. Most of these artificial memes are meaningless, and therefore not likely to go viral unless force-fed by spam mail. Memes are used in marketing, but there are so many competing memes for products and services, that it takes more than a catch phrase to change people’s behavior

Making memes work for you

One book which makes the process very clear is Made to Stick: Why Some Ideas Survive and Others Die, by Chip Heath and Dan Heath. It shows the essential ingredients that ensure that an idea will survive and thrive, and why urban legends and bogus schemes often spread effortlessly, while people with worthwhile ideas often struggle to even get the word out. Their acronym for these ingredients is SUCCES: Simple, Unexpected, Concrete, Credible, Emotional, Stories. These ingredients are what give ideas virility and the power to motivate people.

Once you understand this you can actually begin to create and cultivate your own memes. Start with your notes and sketches related to your GOALS, and watch your motivation rise and your memes gain power as you communicate them to others.

Memes are usually a combination of verbal and visual elements. The more meaningful they are to other people, the easier they are to remember to to share, the faster they will spread.

Verbal memes can be found in slogans and catch phrases, powerful statements and quotes, parables and stories. Strong memes survive centuries, and get translated into many languages. Weak memes fade in the morning sun.

Visual memes can be found in photos with captions, videos and movies, and duplicatable demonstrations. A wonder source of memes is the site TED.com Ideas Worth Spreading—

Riveting Talks by Remarkable People. Great books can shape your life. Can you name 5 to 10 books which have truly changed your life, without having read you would not be the same person you are today? Great people can have an even more powerful transformational effect, and they are often connected the great books you have read.

Memes are hypnotic, and hence are a powerful way to commandeer the mind for a cause. Not all memes are in your best interest. For that reason it can be useful to know also how to break the spell of a meme. Understanding how memes work can help build your immunity. An excellent book on the power of semantics to create our reality is, Language in Thought and Action, by S.I. Hayakawa and Alan Hayakawa. A book which will help you see how even numbers and graphs can misrepresent reality is, How to Lie with Statistics, by Darrell Huff. Propaganda propagates because people succumb to memes without understanding them. Awareness and reflection can make you more conscious of memes before they command your consciousness.

An excellent way to examine a meme is to view it through a Mandala Lens, by analyzing its elements in at least 8 frames rather than just one. A good place to start would be to download the MEME MANDALA summary of this article, and then start looking for ways to use memes to motivate you toward goals and causes of your conscious choice.

William ReedWilliam Reed specializes in applying practical wisdom from Japanese and Asian culture to solving the problems of modern business and living. He is the author of the Flexible Focus column on Active Garage, the syndicated column Creative Career Path and the book A Zoom Lens for Your life. William is also a Representative Director and Co-Founder of EMC QUEST Corporation, which provides Coaching for Communication and Change, World Class Speaking™, and Accelerated Action with GOALSCAPE™.
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Success takes us to difficult places. Imagine getting the big promotion and finding the engineer from hell heading the department from which you need cooperation. A flood of feelings can surface – rage, fear, anxiety, going blank, etc. What to do?

First, let me say it is best to avoid trying to get the feeling to go away. Embrace it. Why is that? First of all, it will only intensify if you fight it. Second, in that intensity you can lose yourself and cause havoc to occur. Let’s explore.

The feeling can stem from a number of things. This blog is limited to one source, which has to do with an aspect of the weaker part of psyche. So why bother with this weak part? Shouldn’t one just add to strengths and push through? You can but there is an issue with this when taken to an extreme. A strength taken too far leads to weakness based on a one-dimensional approach to everything. Many people take this approach. Look at it realistically, though. You’ve probably worked with someone like this. Can you recall the feelings you had when around this person? Why should others feel any different about you if you try acting similarly?

If we get down to it, there is a big plus to addressing emotional intensity within oneself. It can work when dealing with others, as the following story will show.

The assignment was in Manhattan with an important client. After checking in at the hotel a phone call was placed to the client. None of my support materials had arrived. Panic!

Going to an office supply store the night manager of the printing department was given my copy of the materials. He promised I’d have copies by 7:30 AM the next day. I felt like a winner!

Arriving promptly the next morning at 7:30 there turned out to be no copies. The day manager became “testy,” to say the least.  Rage and panic surged within me. I started escalating with him and use my strength of pushing through in a focused, insistent way to get things done. Before going too far with that approach a question fell out of my mouth, “Does he do this to you often?” The manager stopped dead and asked, “Do what often?”

“You know, promise at night a job that has to be delivered on your shift and then he just goes home without logging the job or starting on it.” He was surprised and his emotions turned on a dime. “Yes, he does this to me all the time. Serving my customers means a lot to me and I am stuck with his messes!”

I asked, “What can we do? I need your help.”

He replied, “What do you need to get through to noon today?” Immediately I selected the bare bones that would get me by until noon and decided to throw myself on the mercy of the client by making the commitment in my mind we would complete the assignment but for just this morning the work would be rearranged a bit. I was able to get to the client’s on time, abridged material in hand, explain the situation and get down to work. The remainder of the print job was not only done by noon but they delivered it free of charge. The next morning I went back and thanked the day manager.

Acceptance

So what was this about? In a word, “Acceptance”. Acceptance of Powerlessness. The night manager had taken the day manager and myself hostage. The unfairness of life was squatting on our heads.

The freedom to act came through the acceptance of the powerlessness and shifting on the spot to empathy with the day manager and answering the question, “What can we do with what we have?”

Those intense feelings that were starting to surge were about not having control. They had a message within them. They were life knocking on the door going, “Hello, time to go a little deeper to get a little stronger!”

I learned a great deal about letting go of emotionality in that split second when the question came out.

Gary Monti PMI presentation croppedThrough his firm, Center for Managing Change, Gary Monti has over 30 years experience providing change- and project management services internationally. He works at the nexus between strategy, business case, project-, process-, and people management. Service modalities include consulting, teaching, mentoring, and speaking. Credentials include PMP number 14 (Project Management Institute®), Myers-Briggs Type Indicator certification, and accreditation in the Cynefin methodology. Gary can be reached at gwmonti@mac.com or through Twitter at @garymonti
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“Beware of dissipating your powers; strive constantly to concentrate them.”

~Johann Wolfgang Von Goethe (1749-1832, German poet, dramatist, novelist)

A Japanese proverb has it that if you chase two rabbits, you lose them both. This is a good description of the problem of distracted pursuit. Do you know people who do this? Have you experienced it yourself?

The worst thing is not when the rabbits get away, but when you actually pursue and catch one that turns out to be the one that you did not want. Meanwhile your real dream has slipped away. If you are in the wrong job or career, you know exactly what this feels like.

The problem actually lies deeper, in the mind which pursues goals in the first place. Truly successful people concentrate and attract the rabbits to them.

“When you fully focus your mind, you make others attracted to you.”

~ Toba Beta, Betelgeuse Incident

Another Japanese proverb has it that perseverance prevails (Ishi no ue ni mo san nen, literally “it takes 3 years to warm up a rock”). Despite the traditional wisdom that it takes time and concentration to achieve something worthwhile, technology seems to be rushing us in the opposite direction.

Baroness Susan Greenfield, a prominent Neuroscientist at Oxford warned that the Internet and Social Media may be rewiring our brains toward hyperactivity and attention deficit disorder (ADD).  Three years on a rock has been super compressed to the 3-second rule on the Internet, the time it takes web surfers to make a decision whether to stay or click away. The question to ask is, are we grounding or floundering when we scatter our attention in this way?

The 10,000 hour rule

Research from both Cambridge and Harvard supports the idea that expertise in any field depends more on years of deliberate practice than on inborn talent. The 10,000 hour rule suggests that it takes about 4 hours a day of deep concentrated practice with skilled coaching over a 10 year period to achieve a level of world class expertise or performance.

This fits the traditional view of discipline in the Japanese arts, where 10 years is actually considered a relatively short time to have practiced a traditional martial or performing art. By that standard, the average person today could scarcely qualify as a curious passerby.

Is Attention Deficit a disorder or a myth?

Attention Deficit Disorder (ADD), hyperactivity combined with lack of ability to concentrate, is officially ordained as a psychological disorder. That diagnosis has led to the prescription of the drug Ritalin to now over a million children in the United States. Dr. David Keisey, professor of behavioral sciences at the University of California at Fullerton, and author of the bestselling book on Temperament Please Understand Me, wrote an article exposing this widespread practice, The Evil Practice of Narcotherapy for Attention Deficit. This article seriously raises the question that the phenomenon of ADD may be a grossly misconstrued myth, which has led to the untenable practice of drugging hyperactive children into submission, despite serious long-term side effects that could wound an entire generation.

And yet predisposition to ADD behavior may actually be built into our media and lifestyle, where technology and lifestyle choices encourage us to concentrate very briefly on many things at once. Checking e-mail during a meeting, watching TV while eating dinner, or listening to music while falling asleep may seem like perfectly normal behavior. But increasingly this habit of dividing attention between several things at once is leading to dangerous behavior like distracted driving, that is eating, drinking, reading, texting, talking on a cell phone, or even putting on make up while driving. It comes in 3 forms visual distraction: taking your eyes off of the road, manual distraction: taking your hands off the wheel, and mental distraction: taking your mind off of the task of driving. Even though it is inadvisable, and sometimes illegal to talk on a cell phone while driving, it is not uncommon to see.

What to focus on?

A good rule of thumb is to take your To Do List, all of the musts and shoulds and coulds in your mind, and squeeze it for all it is worth. That is, reduce it to size with the 80/20 Rule, by concentrating on the 20% of activities, ideas, and people that yield 80% of the benefits and results in your life. This is easier said than done. Can you really say no to the 80% of the things and people who compete for your time and attention? Can you attend to the 20% that matter most?

One thing that can help you decide and act appropriately is to shift your attention from What you should do, and focus on Why?, as recommended by Peter M. Senge, author of The Fifth Discipline.  It is said that if you met Steve Jobs in the elevator at Apple, your answer to his simple question, “Why are you working at Apple?,” determined whether or not you kept your job.

Bringing peace to the monkey mind

According to Wikipedia, the definition of the Monkey Mind is a Buddhist term meaning “unsettled; restless; capricious; whimsical; fanciful; inconstant; confused; indecisive; uncontrollable.” It is an ancient concept, suggesting that it is a fundamental part of the human experience. How we deal with this restless inner state is the key to our happiness and productivity. The scatter brain can never sit still long enough to appreciate deeply or perform at a high level.

A key question to ask yourself is, Where does the Monkey Mind reside? Is it inside you, or built into the fabric of society? Wherever you find it, what will you do to bring it under control? Fortunately, there is a far better and more natural solution than Ritalin, and it is found right in our own bodies.

Dr. William Bloom is the author of The Endorphin Effect, a book which led to breakthroughs in healthcare and personal development. This book shows how visualization and awareness can release endorphins in your body, which will heal, energize, and revitalize your life.

Dr Bloom outlines five triggers that release endorphins, and all of them are accessible to us in daily life.

  1. Enjoyable thoughts or activity
  2. Inner smile with whole body
  3. Deep and conscious rest
  4. Connection with natural world
  5. Engage in physical exercise

Endorphins is a natural ambrosia that we can produce with our own bodies, that is highly responsive to our emotional and physical awareness, and which can soothe even the beast that bothers us through the Monkey Mind.

Lastly, as a solution to the problem of goal pursuit in which the divided mind chases after two rabbits and loses them both, the calm mind is able to attract the rabbits by being calm and focused.

“For him who has no concentration, there is no tranquility.”

~Bhagavad Gita (c. BC 400-, Sanskrit poem)

Download a CONCENTRATION MANDALA which summarizes the ideas in this article, and serves as a reminder on how to practically apply the principles.

William ReedWilliam Reed specializes in applying practical wisdom from Japanese and Asian culture to solving the problems of modern business and living. He is the author of the Flexible Focus column on Active Garage, the syndicated column Creative Career Path and the book A Zoom Lens for Your life. William is also a Representative Director and Co-Founder of EMC QUEST Corporation, which provides Coaching for Communication and Change, World Class Speaking™, and Accelerated Action with GOALSCAPE™.
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Thought Readership #9: Title Fights

by Liz Alexander on July 2, 2012

It begs the question. If human beings are so smart, how come it took us so long to combine the wheel (invented circa 3500BC) with the suitcase (first believed to have been used by Roman legionnaires traveling the then-known world)? Yet once Bernard Sadow arrived at his “aha” moment in 1970 and began manufacturing luggage that could be pulled along with castors, incremental innovations followed suit. Only to be expected, right?

For example, by 1989 Northwest Airlines pilot Bob Plath had come up with something better than pulling along luggage horizontally on four castors with a strap, as Sadow had proposed. Plath’s Rollaboard® creation was a vertical bag with two wheels and a “telescopic” handle. Compare that today with the even more advanced 360 degree swivel wheeled versions…or the further evolution known as the Climbing UP suitcase, that can be pulled up stairs and inclined surfaces because it exchanges fixed wheels for all-round rubber tracks.

The modern, wheeled suitcase is just one example of how iterative innovation works. Why don’t we see much of that with books that directly contradict an earlier concept?

A rare example is Harvard Business Professor Deepak Malhotra’s book I Moved Your Cheese: For Those Who Refuse to Live as Mice in Someone Else’s Maze (Berrett-Koehler, 2011). Now, you’ve probably just done a double take on the title because, yes, it’s almost identical to Spencer Johnson and Ken Blanchard’s 1998 classic bestseller Who Moved My Cheese? Which was precisely the point.  (Did you know, by the way, that you cannot copyright a book title – which is why you often see so many same or similar ones appearing – such as this example of my own 1999 book?).

The point Malhotra is making is that the way we need to deal with change has, well – changed in the ensuing 13 years since Johnson and Blanchard’s classic was first published. He addressed that head-on by challenging the premise of WMMC and offering up a fresh way to look at how to handle situations where the goalposts (“the cheese”) keep shifting.

How many other classic business titles can you think of that could benefit from a 21st century overhaul? So why don’t more authors do what Malhotra has done? We certainly expect, with respect to everyday products, that original innovations (like Sadow’s roll-along luggage) would soon be superseded by better iterations. So why do we leave it only to the original authors to update their books? Most of the time that rarely happens and is unlikely to lead to any radically different thinking in any event (largely because experts don’t like to be seen to change their minds, at least not in public).

I raise this point because you might be a business expert who wants to write a book, and need an attention-grabbing idea. My challenge to you is this: what “classic” bestseller is there in your space that you could contradict, overhaul, and bring up-to-date? What was written years ago that everyone in your industry continues to reference, when you know there’s a much better way to do things? And do you have the chutzpah, as Malhotra obviously has, to use the (slightly tweaked) original title?

If everyone in your world is still metaphorically lugging along honking big leather suitcases with makeshift castors fixed to the bottom and your business offers clients the equivalent of ones that glide on jet packs – why aren’t you writing a book like that?

As I pointed out earlier, we humans like to think we’re smart, but how many companies do you know where processes remain in place only because “this is the way we’ve always done it.” Similarly, how many business book concepts are still being embraced today, despite there being a better approach that you could share?

Next time you read an industry “standard” and think to yourself: I know a better way than this, why not bring attention to your book by directly challenging the old one? Let’s see more iterative innovation with respect to book ideas! After all, moving “cheese” around was just ripe (if you’ll forgive the pun) for an overhaul. So whose business classic would you like to give 2013/14 “makeover” to, and what would you title it? Email me with your suggestions and I’ll compile them into a future article. Best one will receive an (as yet undetermined) small but highly covetable prize!

Liz-AlexanderLiz Alexander is a prime example of how childhood passions are the best indicators of future careers. She’s been writing since she could pick up a pencil, was reading newspapers at age two, and Homer’s epic poems by the age of 8. As “Dr Liz” (granted after five years in the educational psychology doctoral program at UT Austin), she draws on 25 years of commercial publishing experience to transform subject matter experts into best-selling thought leaders. Instead of the usual bio blah, blah, you can find an infographic depicting her communications career here, as well as social media links. Liz loves mutually respectful, intelligent arguments; feel free to challenge anything she writes here, or on her website
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