Posts Tagged ‘BLOGTASTIC!’

Week In Review – Apr 4 – Apr 10, 2010

by Magesh Tarala on April 11, 2010

Social media distress – 3 ways to destress

by Deepika Bajaj, Apr 5, 2010

Technology has made it possible to be connected at all times and it’s getting easier everyday. Falling into this trap can cause stress. Deepika suggests some ways to help you overcome the social media stress. more…

Leadership Cancers #4: Adrenaline and testosterone

by Gary Monti, Apr 6, 2010

If you don’t plan, you have to react. In some environments, reaction is the modus operandi and it becomes the culture. Ability to react quickly is a virtue, but if that is the way of life, it causes serious problems. The solution is to plan. If you plan properly, your project will have greater flexibility at a lower cost. Of course there will be detractors and their common refrain is it is a luxury to be able to plan. They are wrong. more…

Support for Success

by Guy Ralfe, Apr 7, 2010

With a family to support, leaving a secure job in corporate America to pursue the dream of entrepreneurship in the worst economic conditions in recent memory takes guts. Guy has done it! He says he could not have done it without the help of others – Business Partners, Industry Knowledge Partners and of course support from family and friends. Moral of the story is don’t try to be the lone ranger. Getting all the support you need is crucial for your success. more…

Don’t hold back. Do ask.

by Himanshu Jhamb, Apr 8, 2010

When people get what they want, it is not magic or miracle. They ask. Unless you let your intent be known, you will not get what ever it is you are looking for. From the outside, it may look like some people are lucky. Not true. Luck is what happens when opportunity meets preparation. more…

Author’s Journey #16: Attracting the right literary agent

by Roger Parker, Apr 9, 2010

One of the most important steps in your journey to a published book is to attract the attention of the right literary agent. The old “shotgun approach” which is very inefficient and will not get the desired results. Branding is the new way that will make the agents seek you. Read this article to find out examples of the “new way”. more…

Week In Review – Jan 31 – Feb 6, 2010

by Magesh Tarala on February 7, 2010

Social Media ROCKSTARS!

by Deepika Bajaj, Feb 1, 2010

Social media ROCKSTARS are no different from traditional ROCKSTARS. They possess the same characteristics – Talent par excellence, Performance and Energy. They continuously produce new material, perform brilliantly that crowds love them and energize their audience. People like Kevin RoseMatt Inman and bloggers like Chris Brogan or Marshall Kirkpatrick are the genuine social media rockstars! more…

BLOGTASTIC!: Make more friends in the blogosphere fast!

by Rajesh Setty, Feb 1, 2010

Face to face conversations are valuable for networking, but this strategy has some constraints. Online conversations on the blogosphere gives you the ability to start and engage in multiple conversations with people far and wide, asynchronously. Rajesh leveraged this for his “Quought for the Day” project. Leverage your blog to communicate, collaborate and utilize your blog as a catalyst to enhance your relationships. more…

Change Management #2 – Morphing Organizations: The Executive Samurai and Complexity Theory

by Gary Monti, Feb 2, 2010

To take your organization through change, you need to be a “samurai” who is an expert at even-tempered decision-making. You need to be a martial artist in the sense that you need to adapt your methods to circumstances while maintaining core principles. Then, like Zen practitioners, be imperturbable. Now, you can take a tip from complexity theory on how to best organize: let the people do it themselves. more…

BLOGTASTIC!: What you don’t know might hurt you

by Rajesh Setty, Feb 2, 2010

If you are in the blogosphere, you need to keep abreast of the happenings in this arena. This is not any different from other domain like hardware, software, etc. Considerations for your blog should include SEO, RSS feed, mobile accessibility, etc. There are numerous resources like Squidoo: Blogging Starter Checklist that provide you the information – you just need to look for it. more…

Lessons From Our Past

by Guy Ralfe, Feb 3, 2010

A wise man learns from others’ experience, while a fool does not learn even from his own. In the latter case, history repeats itself. Guy narrates his travails with the Massachusetts Bay Transportation Authority (MBTA). Over the past five years, rates have increased and service has degraded in some areas. All indicators point to a repeat of what happened in 1897. It would be interesting to see when MBTA wakes up to reality. more…

BLOGTASTIC!: The right tools

by Rajesh Setty, Feb 3, 2010

We all need need the right tools to excel in our professions and blogging is no exception. Some areas where you need to consider using good tools are infrastructure, tracking, subscriptions and optimization. If you don’t consider yourself a geek who is fascinated by tools, get professional help. more…

Information: The Most Precious Thing Your Company Has

by Robert Driscoll, Feb 4, 2010

Cloud computing is one of the most hyped technology currently. Computing is usually compared with electricity as a utility, but that is not a valid comparison. Electricity is a dumb commodity and who cares if it is stolen. But data on the on the other hand is immensely valuable. When moving your organization towards cloud computing, move slowly and start with applications and data that are not the lifeline of your business. Move at the pace of your comfort and not at the pace the providers recommend. more…

BLOGTASTIC!: Blogging stats can be addictive

by Rajesh Setty, Feb 4, 2010

Though it can be addictive to keep watching the traffic stats to your blog grow, that metric is not where the value is. You need to dig deeper and understand where your visitors come from, what posts they are reading, where they click through, etc. These analytics will help you understand your readers better and enable you to position your blog for greater success. more…

Author’s Journey #7 – Who can help you write your book?

by Roger Parker, Feb 5, 2010

When writing non-fiction books, understand that you don’t have to write every single word in your book! You can get help from a variety of sources. Consider co-authors, ghost writers, assistants and crowdsourcing. They provide key benefits of providing a different perspective and efficiency. Before you make the choice, identify your goals, choose the right option and structure the relationship appropriately. more…

BLOGTASTIC!: More help than you will ever need

by Rajesh Setty, Feb 5, 2010

We all need help with everything we do. Same holds true for blogging. Your blogging success depends upon what you are willing to invest in getting help. Your investment could be time to learn it all by yourself, or you could spend money to get good help. Irrespective, don’t forget the opportunity cost of your time or money. The old adage “when the student is ready, the teacher arrives” fits brilliantly with the blogosphere. Are you ready to leverage your blog and open new doors? more…

Week In Review – Jan 24 – Jan 30, 2009

by Magesh Tarala on January 31, 2010

Quality #14: Process Improvement and the 3E’s

by Tanmay Vora, Jan 25, 2009

When process improvement initiatives fail, it is typically due to the lack of one or more of the three E’s – Lack of Empowerment, Lack of Education / Training or Lack of Empathy. Upper management needs to show they are serious about process by allocating the right resources. Implementation staff need to understand what they need to do and why. Lastly, there should be realization across the board that one-size-fits-all approach will not work. Focus on the three E’s and your journey will become easier and fun. more…

BLOGTASTIC!: You have to give back!

by Rajesh Setty, Jan 25, 2009

In life or on your blog, there is more joy in giving than getting. Your blog expands your capacity to give. Invest some of your time expanding the capacity of fellow bloggers who need your help. You’ll quickly find that the effort will produce its own rewards. You will quickly realize that the incremental costs will be quite low for you to provide high-value to someone or some cause. more…

Change Management #1 – Leadership: Navigating with an Executive Map and Compass

by Gary Monti, Jan 26, 2010

Welcome! to the first post in the Change Management Series. This blog is a simple user’s guide to a change management map, compass, and navigation method. We will look at their make-up and how they work. Later blogs will go deeper into how they work.

In this post Gary talks about the three essential components required to lead your company through change – The Map, the Compass and the Navigation Method. In an ever changing environment (the map), you need to be able to adhere to your values (the compass) and adapt your (navigation) methods to reach the goal. more…

BLOGTASTIC!: Say more than “me too.”

by Rajesh Setty, Jan 26, 2009

You may come across blogs with great content and you may link to them. But if you don’t have anything original to say, your links won’t help much. It’s like giving somebody free movie tickets to a bad movie! Understand that the “me too” comments and links only add to the noise and don’t add value to the conversation. more…

Performance comes from Performing People

by Guy Ralfe, Jan 27, 2009

An organization’s goals and an individual’s aspiration will both be successful only if they intersect with each other. Guy illustrates this point in this blog through his recent experience on an airport ramp waiting to get into a plane undergoing tests to make sure the aircraft is clear to fly. more…

BLOGTASTIC!: All about comments

by Rajesh Setty, Jan 27, 2009

How do you create online conversations? Well, in the blogosphere, you do it via comments. Leaving comments on other blogs is a powerful mechanism to build traffic to your blog, build your credibility and in the process build valuable relationships. But before you start commenting, be sure to learn the basic commenting etiquette. more…

When Securing Your Data and Network, Just Look Inside

by Robert Driscoll, Jan 28, 2009

When securing data and network, the most obvious threats to guard against are the external intrusions. Studies have shown time and again that a great number of attacks originate from internal sources. You can safeguard against these risks by constantly reviewing your security policies, following a stringent hiring process and having more than one administrator for critical systems. more…

BLOGTASTIC!: The ultimate leverage engine

by Rajesh Setty, Jan 28, 2009

Whatever you do offline, you can leverage your online presence to your benefit. For example, you can use your blog to generate business or get speaking engagements. What you get out of it depends entirely upon you. You can read a good book and get nothing out of it. Or you can be moved to change the rest of your life. Same thing holds true for your blog. more…

Author’s Journey #6 – What’s the best size for your book?

by Roger Parker, Jan 29, 2009

Common thinking triggered by the word “book” is the long and never ending text books in school and college. Not true anymore. With the dawn of twitter and blogs, smaller books from 140 to 160 pages are popular. It takes less time to create, the cost to publish is lower and also the books are more focused. The trend is not to “tell all” but tell just what’s needed. more…

BLOGTASTIC!: Increase your capacity to do more good

by Rajesh Setty, Jan 29, 2009

You can use your blog for good causes too. In this post Rajesh talks about David Armano’s experience in raising money for a woman who recently separated from an abusive husband – through his blog. This illustrates that your blog can change who you are, your blog can change who your readers are and best of all, your blog can change the world! more…

Week In Review – Jan 17 – Jan 23, 2010

by Magesh Tarala on January 24, 2010

Learning without training

by Wayne Turmel, Jan 18, 2010

The traditional training model where companies identify competencies everyone across the organization needs is over. The audience for training is no longer the companies themselves, but the individuals in them. This has changed the way the players (Executives, Training Department, Training Companies and Individual Learner) look at training this year. In essence, training has shifted from a B2B model to a modified B2C model. more…

BLOGTASTIC! Help others succeed first

by Rajesh Setty, Jan 18, 2010

It is not a dog eat dog world in the blogosphere. If everyone thinks only they should succeed, then we’d be competing so hard against each other that no one will win. Instead, acknowledge the value you see on other blogs. The way you do it is by linking to their blogs on your posts. Don’t expect a reciprocal link thought – that ‘s not how blog links work. Focus on creating link-worthy content and your readers will link to you. First you give some and they you get some – in that order. more…

Quality #13: Reviews can be fun (if done right)

by Tanmay Vora, Jan 19, 2010

After 12 awesome posts last year, Tanmay is back with his first post this year and the 13th in the series.

Reviews are an integral part of product/service quality improvement. The purpose of a review is to make things better. Here are a set of common sense rules to adopt in the review process in the software world.

  1. Review early
  2. Stay positive
  3. Keep review records
  4. Review the work, not the person
  5. Train the reviewers
  6. Review iteratively
  7. Review the review process

more..

BLOGTASTIC! Avoid mudslinging

by Rajesh Setty, Jan 19, 2010

Slinging mud at other bloggers may help you generate traffic in the short run, but you won’t be able to retain quality visitors for your blog. You may be tempted to use your platform to vent your frustrations, but it is not a powerful move. You can demonstrate thought leadership without hurting anyone. more…

Measure for Success

by Guy Ralfe, Jan 20, 2010

Doing your best is not going to bring you success. It is at best a cop out. You may feel content about yourself. It is very difficult for humans to be objective for their own sake. What is needed is that you do what is right. Put in that extra degree, go that extra mile and you will see absolutely phenomenal results. Guy brings out this concept brilliantly in this post through a personal experience. more…

BLOGTASTIC! Earn links to your blog

by Rajesh Setty, Jan 20, 2010

A link is a give and treat it accordingly. Just like you would not approach a stranger and ask for a gift, you should not ask for a link from a blogger. Consistently writing compelling and link worthy content and providing a high “return on investment for an interacation (ROII)” will automatically get you links. So, focus on earning links rather than asking for them. more…

Take Care of your Top Employees

by Robert Driscoll, Jan 21, 2010

The worst economic situation in 70 years, has forced companies to do more with less. Employers have retained the top performers while eliminating the bottom performers. This has put enormous pressure on the top performers who cannot wait for the market to get back to “normal”. Companies should take action to identify top performers, define risks and take necessary action to mitigate the risk. more…

BLOGTASTIC! Don’t impose your rules on other bloggers

by Rajesh Setty, Jan 21, 2010

If you are getting something for free, then you lose your right to complain. Bloggers give away their knowledge and expertise and so they can set their own rules for their site. You can make up your own blog’s rules. Your rules can help you, or they can hurt you. Make sure that your rules help you gain more power. Don’t drive readers away with your blog’s rules. more…

Author’s Journey #5 – Choosing the right publishing alternative

by Roger Parker, Jan 22, 2010

Authors should not be carried away by the latest publishing hype. There are several formats in which to release your book – E-books, Trade publishing and Self-publishing. Each of these have their own pros and cons. Ultimately choosing the right publishing option boils down to just 2 issues: cash-flow and task preferences. Roger has created several worksheets to help authors realistically run the numbers and make the right decisions. more…

BLOGTASTIC! Don’t apply the rule of reciprocation for blogs

by Rajesh Setty, Jan 22, 2010

Just because you help your friend, it doesn’t mean they will help you in return. The same concept applies in the blogosphere. While there are no guarantees of reciprocation in the blogosphere, being nice on and off the blog really helps in the long run. more…

BLOGTASTIC: The secret recipe for blogging success

by Rajesh Setty on November 30, 2009

blogtastic_coverThis is part of the the book BLOGTASTIC! Growing and Making a Difference Through Blogging. You can read the table of contents and follow the book on this page:

ActiveGarage: BLOGTASTIC project

Previous article: Not everyone who should blog actually blogs

The secret recipe for blogging success

If you’ve taken steps to become a blogger, perhaps you want to achieve some mix of fame, fortune, and influence. If you ask each of the top 100 bloggers how they became successful, they’ll provide their own perspective.

Take a look at my hero Seth Godin’s blog and search on any topic related to marketing. You will get a bunch of highly valuable and relevant articles. Insights that you can use today.

Or take a look at Lifehacker, a website dedicated to helping people make the most out of everyday technology. If you use computers and you visit this blog once, you will be addicted to it.

In both of these examples, the authors recurrently provide relevant and remarkable content

I call it the Blogger’s Principle of 3Rs.

Recurrently provide Relevant and Remarkable content.

Winning in the long-term will never rely on one single idea or strategy. What works today may not be sufficient to win tomorrow. Since breathtaking change is the only constant, I can almost guarantee that today’s strategies will become out-of-date in a year.

Your key is to find out the right combination of ingredients (strategies, tactics, ideas etc.) that will give you the results you will need for success today. With some trial and error (and some good advice), you will be able to find a solution that works for you. However, this winning combination will change as the marketplace changes. No single strategy blogging will stand the test of time.


Blogging Tip: Relevancy changes with time. So get comfortable with change.

As an individual, you have limited influence on how the marketplace behaves. However, if you are very comfortable with change, you can adapt and deliver whatever the marketplace considers valuable today.

When you become comfortable with speed and change, you will have an unfair advantage over others. Most people resist change or wait for the right moment to take action.


This book and other blogging books may give you the tips and techniques you need to take your blog to the next level. However, you should always be careful when accepting advice. We will talk about how to make the most out of the help available out there.