Posts Tagged ‘Entrepreneurship’

A simple strategy for a good life

by Vijay Peduru on September 3, 2010

There have been lots of books written about changing behaviors like avoiding procrastination, having good relationships, eating less food but in almost all cases, these won’t work. These won’t work because the behaviors are like stems in a tree, if you cut down a stem, they will come back again after some time. Instead we have to attack the root. We humans behave differently and see the world differently by the stories we deeply believe in.  In other words, if you examine the story (root) and change it, the behaviors shifts effortlessly.

Here are a few examples

Parent-children Relationship Stories

If a parent believes the story “that kids cannot be trusted fully and will never listen to us”. Right from a young age, when the parent says something and the kids don’t listen, they shout and make sure the kids listen to them.  When the kids go to school, there will always be clashes. These clashes will continue through out the parent’s entire life till the parent moves on to the next world.

What if the parent looks at his story and says… Let me change it. Let me believe that “Kids can be trusted, if I am trustworthy to them”.  Now the scene shifts and s/he will always be open with them and s/he will make sure that the kids can trust him always with anything, now the whole 50-60 years of the parent’s life will be very rewarding.  I have personally seen examples of both kinds of parents and I am sure you have seen too. The only simple difference is both strongly believed in a story.

Entrepreneur Stories

Richard Branson and Warren buffett believed the story that “life and business should be fun” and so, they choose a profession which they loved. Steve Jobs deeply believes in Zen philosophy which shows up in all of apple’s products (simplicity).

Our life is completely governed by the stories we deeply believe. Most of the times we never know that these stories dictate our life i.e. they are hidden to us like a blind spot while driving.

So, how do we recognize our stories, whenever we are frustrated or things don’t go the way we want, we can stop and say, this is not working the way I want “because”. Whatever comes after the “because” is the story we choose to believe.

We can choose to believe in a different story.

Vijay Peduru is an entrepreneur in the bay area and is the co-founder of a bootstrapped startup. His interests are bootstrapping, leadership and spirituality.
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Working Hard – Still no progress?

by Vijay Peduru on August 18, 2010

We all work hard but don’t seem to make much progress. In a lot of organizations, people seem to be praised high for working long and hard, but they never seem to get promoted or get noticed. Why is this. It is because the definition of “hard work” changed. A lot of people still believe in the industrial age definition that hard work is using your “body” to work hard , but if we look at our current situation, the majority of us do work sitting at a desk in front of a computer.

Many people are not aware that we have transitioned to an information age from an industrial age. According to most economic historians, the Industrial age ended about 20Yrs ago in 1989 when the Berlin wall came down and the internet came up.

In the industrial age, working hard meant, using our body and working long hours i.e physical labor . That is how machines worked and humans had to work similar to machines and humans were rewarded for this.

Now though, the majority of us are not working with machines, we are working with computers using our mind more instead of our body. Now hard work means emotional labor.. exerting our mind. Sure, we still work on long hours and weekends, but this is still not working hard as hard work is still translating into long hours. As Seth Godin says ” Hard work meant more work in the past. But the past doesn’t lead to the future.The future is not about time at all. The future is about work that’s really and truly hard, not time-consuming. It’s about the kind of work that requires us to push ourselves, not just punch the clock. Hard work is where our job security, our financial profit, and our future joy lie.

A lot of successful people work the same hours or less than we work, but they are still successful.  They get ahead because they do the new “hard work” As Seth Godin says

“Hard work is about risk. It begins when you deal with the things that you’d rather not deal with: fear of failure, fear of standing out, fear of rejection. Hard work is about training yourself to leap over this barrier, tunnel under that barrier, drive through the other barrier. And, after you’ve done that, to do it again the next day.”

So, the easiest way to do hard work is to love change,train ourselves to love challenges and question the status quo all by using and exerting our mind.

From now on, let us start training ourselves in baby steps to do the new “Hard work” i.e “exerting emotional labor”.

Vijay Peduru is an entrepreneur in the bay area and is the co-founder of a bootstrapped startup. His interests are bootstrapping, leadership and spirituality.
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Week In Review – Jul 25 – Jul 31, 2010

by Magesh Tarala on August 1, 2010

Don’t just invent. Innovate.

by Robert Driscoll, Jul 26, 2010

Invention is not the same as innovation. Starbucks, Microsoft, Red Bull and Ebay did not simply invent. They all did something that was different in the marketplace that connected with its users. Sometimes creating that next big thing is just simply doing it better than your competition or making it simpler.  Ideas are all around us.  Now innovate. more…

Character and Personality #4: Time

by Gary Monti, Jul 27, 2010

Temperaments refers to preferred ways of thinking. Knowing individual’s temperaments can help predict possible outcomes in situations. A typical company will have a mix of intuitive thinker, intuitive feeler, sensing judger and sensing perceiver. Each  of them perceives time differently and understanding that will enable your planning and execution to proceed realistically. more…

Social Media and Tribes #7: Is Twitter doomed to fail?

by Deepika Bajaj, Jul 28, 2010

Twitter has generated enough controversies and we have not seen the end of it. There is a constant debate if Twitter is good or bad. Just like most things in life, it’s not for everybody and not for all purposes. But it will be enormously useful if you know how to leverage it. Share, connect and reciprocate with somebody on twitter and you’ll see it’s potential. more…

Flexible Focus #12: The 8 frames of live – Business

by William Reed, Jul 29, 2010

What career you pursue and how you engage with your work is one of the determining factors in the quality of your life and your legacy. Most people are concerned with the mechanics and features of their work, salary and benefits, but there is one question that should come first - Are you engaged in your work with head, heart, and hands? This article identified 7 hidden opportunities to shift to positive engagement. more…

Author’s Journey #32: Speaking for Profit

by Roger Parker, Jul 30, 2010

Authors depend on information products, workbooks, audios and videos because there’s more money in the back-end products then they’re likely to earn from their books. However, the Internet is a crowded marketplace; there’s competition even in niche categories. Speaking engagements provide a valuable source of profit. In this article Roger explains how to maximize your profits from speaking engagements. more…


Magesh is an accomplished software professional focused on building enterprise value through creative use of technology. Magesh enjoys working with people and is passionate about bringing out the best in everybody to achieve results that are larger than the sum of individual accomplishments.
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Week In Review – Jul 18 – Jul 24, 2010

by Magesh Tarala on July 25, 2010

Your readiness for managing your supplier after the negotiation

by Brian Superczynski, Jul 19, 2010

Organizational needs are routinely satisfied by external vendors. Letting the vendors manage the relationship will be like the tail wagging the dog. It will lead to serious issues not limited to mushrooming cost. Vendor management includes the negotiation process before the contact is signed, having an organizational structure to manage vendors and having an mature process to monitor the lifecycle of your agreements. more…

Character and Personality #3: Orientation and Energy

by Gary Monti, Jul 20, 2010

Two major components that go into determining one’s temperament are Orientation and Energy. Orientation refers to how we prefer to interface with the outside world. The two approaches are Judging (don’t confuse with Judgmental) and Perceiving. Two possibilities for gaining energy are Extroverts and Introverts. A person can have a combination of these traits and of course these are not the only once – there is a whole slew of these. Understanding these traits will help you manage people and teams better. more…

Social Media and Tribes # 6: Changing the world is addictive

by Deepika Bajaj, Jul 21, 2010

A tribe is constituted of people who care about a specific topic or interest or looking to bring a specific change. Tribes are needed to change the world and social media has created tremendous opportunity to create and lead tribes. Read this article to understand how to gain advantage using social media and not get simply distraught by its demands. more…

Flexible Focus #11: The Principle of comprehensiveness

by William Reed, Jul 22, 2010

In this article you will find an optical illusion. As you increase your field of vision, you will be able to see more white dots. The message here is, you need the ability to see the big picture, the details and the relationships all at the same time. Mandala Chart can help us regain our bearings by seeing our business comprehensively. This will enable us see the opportunities that are never obvious, because the exist in the spaces between. more…

Author’s Journey #31: Managing and Marketing information products

by Roger Parker, Jul 23, 2010

Information products are an author’s best friend; they offer far more profit potential than authors can earn from book sales alone. Last week, Roger’s post explored the 3 main issues involved in creating profitable information products: copyright, format, and topic. This week’s post takes a look at creating a process to produce, market, and schedule information products. more….


Magesh is an accomplished software professional focused on building enterprise value through creative use of technology. Magesh enjoys working with people and is passionate about bringing out the best in everybody to achieve results that are larger than the sum of individual accomplishments.
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Week In Review – Jun 20 – Jun 26, 2010

by Magesh Tarala on June 27, 2010

3 Steps to making the Outsourcing choice

by Matthew Carmen, Jun 21, 2010

It is now rare to find a company, of any size, that hasn’t outsourced some portion of their IT functions.  This could be as small as an application or as large as the company’s entire IT department.  If you’re considering outsourcing within your own organization, Matthew’s article will help you think through the next steps in detail.  more…

Leadership and Mythology #7: Zeus, Greed and Change

by Gary Monti, Jun 22, 2010

Being greedy can lead to disastrous results. Nurturing your network and cultivating abundance is critical for sustained success and peace of mind. Greed and its consequences show up in Greek mythology. The lessons are quite relevant today especially in a complex, chaotic business world. more…

Social Media and Tribes #3: Mob mentality

by Deepika Bajaj, Jun 23, 2010

Contrary to popular conventions about the Web opening minds, people are more likely to read information or participate in social groups that reinforce what they already believe. A tribe can show dramatic increase in the undesirable action compared with doing nothing at all, because it demonstrated that lots of others engaged in the behavior. But if your message to your tribe is right, you can make positive change happen.  more…

Flexible Focus #7: Inside the lines

by William Reed, Jun 24, 2010

Thinking outside the box is a synonym for creativity. Although this metaphor has captured the popular imagination, the real challenge is to engage in applied creative thinking that solves real problems. Just like tennis is a game that is played entirely within the box, the most exciting and productive creative work is often produced and performed inside the box. In this article William explains how to use the Mandala chart to expand your thinking and stay within the lines.  more…

Author’s Journey #27: Building relationships with your readers

by Roger Parker, Jun 25, 2010

It is increasingly obvious that the whole point of writing a book is not to sell books, but to build long-term and profitable reader relationships. Consider your book the core of your long-term self (or business) marketing plan. In this scenario, your book becomes the hub of a relationship-building strategy that begins long before your book appears and continues for years afterward. more…


Magesh is an accomplished software professional focused on building enterprise value through creative use of technology. Magesh enjoys working with people and is passionate about bringing out the best in everybody to achieve results that are larger than the sum of individual accomplishments.
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Week In Review – Jun 13 – Jun 19, 2010

by Magesh Tarala on June 20, 2010

Buyers for your company: How to build a great list?

by Steve Popell, Jun 14, 2010

In a previous post, Steve discussed the fact that becoming an attractive strategic acquisition candidate should begin with learning precisely what prospective buyers think that means, and how to elicit that information in a series of telephone interviews.  But, an equally important element is determining whom to interview.  This post addresses that question. more…

Leadership and Mythology #6: Panic and Self doubt

by Gary Monti, Jun 15, 2010

When you leave your comfort zone, even little things take on much bigger significance and cause you to doubt yourself. But once you become comfortable dealing with uncertainty, the rewards will be tremendous. Leaving your familiar confines is like being touched by the Greek god Pan. Leaders are characterize by their ability to stand up to Pan.  more…

Social Media and Tribers #2: DEATH of Email; RISE of branded Tribes

by Deepika Bajaj, Jun 16, 2010

A while back, email was an effective medium to market your products. But not anymore. Because of the rise of junk mail people don’t trust the emails they get. New web marketing is based on the foundation of TRUST with our tribe. In this post, Deepika gives a high level overview of how to go about building trust within your tribe. more…

Flexible Focus #6: Peace in the Elements

by William Reed, Jun 17, 2010

A great way to gain flexible focus is to study elements of words, their roots, nuances, and varieties of expression. This can be done in any language, but in Chinese and Japanese you have the additional dimension of written characters (kanji), not only the elements or radicals which make up the kanji, but the remarkable range of expression made possible in writing with a brush. more…

Author’s Journey #26: Speak your way to book publishing success

by Roger Parker, Jun 18, 2010

Speaking is one of the best ways you can promote your book while planning and writing it. It creates a special bond with your audience, paving the way for book sales and lasting relationships. In this segment, Roger encourages you to speak your way to book publishing success by speaking about your book at every opportunity. more…


Magesh is an accomplished software professional focused on building enterprise value through creative use of technology. Magesh enjoys working with people and is passionate about bringing out the best in everybody to achieve results that are larger than the sum of individual accomplishments.
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Week In Review – May 30 – Jun 5, 2010

by Magesh Tarala on June 6, 2010

Quality #15: 7 tips for acting on customer feedback

by Tanmay Vora, May 31, 2010

Listening to your customers and getting their feedback is important. But if we don’t act upon it, we are wasting not only our time and resources, but also that of the people who took time to provide the feedback. In this post, Tanmay lists some simple tips to integrate customer feedback to deliver meaningful business change. more…

Leadership and Mythology #4: Sociology and Control

by Gary Monti, Jun 1, 2010

Some myths are propagated just so that leaders can exercise control. But there are limits to it. Remember Gary’s last blog? Instead of just beating the drums, what would happen if the leader asked everybody to sacrifice all they had? But if the Chief allows Newtonian mechanics to be embraced and lets loose his power, a new social order arises. Like Obi Wan sees, there are guiding principles that enable the leader to earn the trust and following of others. more…

Mortgage Challenges for the Self Employed

by Guy Ralfe, Jun 2, 2010

Guy recently relocated and started his own business. He is finding it difficult to secure a mortgage for his new home as banks and lenders have a criteria of assessment for the self-employed that he does not yet meet. His advise to those who want to follow in his footsteps – secure the credit before you begin your new operation. more…

Flexible Focus #4: The eight frames of life: Health

by William Reed, Jun 3, 2010

The word Health has a narrow definition in most people’s minds. It usually has the connotation of eating well or exercise or avoiding sickness. But it is much more than that and it impacts not only you, but people you interact with and sometimes those you don’t interact with. Follow the Mandala on Health to get a handle on your health and lifestyle. more…

Author’s Journey #24: Building your expert network and Obtaining pre-publication quotes

by Roger Parker, Jun 4, 2010

It is never too early to begin marketing and promoting your book. One of the best methods is to seek out and build your expert network. Believe it or not, experts are willing to help you – endorsing your book helps reinforce their expert status. Networking brings a whole slew of benefits – so get started today. Read this article to find out how yo can do it. more…


Magesh is an accomplished software professional focused on building enterprise value through creative use of technology. Magesh enjoys working with people and is passionate about bringing out the best in everybody to achieve results that are larger than the sum of individual accomplishments.
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Mortgage Challenges for the Self Employed

by Guy Ralfe on June 2, 2010

Another life lesson from my venture moving from the corporate world to self employment. So far a very liberating decision but filled with unexpected surprises. For the most part getting the business side set up and running has been relatively smooth, but personal finances have been a great challenge.

This has been made complicated by the fact that we are relocating to start the business, one of the drivers for making the change is to reduce the mortgage burden we have today by moving to a cheaper part of the country so that we did not overburden the business in its start up stages.

Having a solid credit score, 6 years of banking and mortgage history without any blemishes any yet when inquiring for a mortgage on a new house all the large banks would not even complete the application process because of being an entrepreneur  and self employed. Being self employed means the banks need 2 years worth of company trading records, P&L and Balance sheets. This requirement has been a result of the collapsed subprime market, but also driven by the fact that most banks want the option to sell the loans they originate to Fannie Mae and Freddie Mac. These two institutions, a little shy after the meltdown, have raised their criteria and this has flowed through the whole lending chain to the retail banks we approach for loans.

At first I found this very frustrating that I was being measured by the lowest common denominator, by someone sitting behind a computer asking yes/no questions until the computer told the operator to stop. Then I had a conversation with a good friend, he enlightened me to the reality of the current economic situation where so many people have lost their jobs and their only option has been to set themselves up as self employed businesses doing freelance work in their trade  – anyone can get a business incorporated and print business cards, but if they have not completed any regular business then they likely don’t have a secure business plan to lend against – thus the 2 years business record requirement.

During the application process, I began asking lots of questions and found this out about what it means to be self employed.

  • If you are listed as the owner of an incorporated company or LLC
  • If you have more than 15%  ownership you are self employed
  • Even if you have a regular salary, the fact that you are self employed means that you bring into the equation an element of risk in your ability to service a loan, until you have 2 years of accounting records to share.

If are thinking of relocating and are starting a new business, try and arrange some of your financing before you begin the new operation – loan officers prefer steady track records to the unsubstantiated hype of a new entrepreneur.

Another option is to explore local banks that originate and hold the loans themselves. While the general application criterion is much the same these banks take a little broader assessment of your projected finances for a sacrifice in interest rate.

Guy RalfeThis article was contributed by Guy Ralfe, co-founder of Active Garage and co-author of the upcoming book ProjectManagementTweets. You can follow Guy on Twitter at gralfe.
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Week In Review – May 16 – May22, 2010

by Magesh Tarala on May 23, 2010

How to avail of opportunities that you cannot see?

by Himanshu Jhamb, May 17, 2010

Himanshu had a thought provoking moment when a long time friend wanted to invest in one of his ventures. It brought home for him the question of how you can be an opportunity to others. The answer lies in providing what others are looking for, i.e., be of value to them. On the flip side, you need to do the same to recognize value in others and build relationships. The two work together to increase your capacity. more…

Leadership and Mythology #2: The mystical and co-opetition

by Gary Monti, May 18, 2010

Can you compete and co-operate with somebody at the same time? If you are having difficulty with this concept, think about Apple, Microsoft, Google, Intel, Yahoo, etc. Do they only compete, or sometimes co-operate too? To be an effective leader, you have to balance competition with co-operation. more…

Performance Procrastination

by Guy Ralfe, May 19, 2010

Guy, donning his new business owner hat, has to take charge and take action. He had to deal with an employee performance issue and concludes that bearing short term pain is good for the long term gain. Of course, dealing with employees is an art and science – there are way too many considerations in play. But ultimately, it all boils down to the question: Is the employee pulling his or her weight and, are you getting your value for the money you pay them.  more…

Flexible Focus #2: Are goals traps or opportunities?

by William Reed, May 20, 2010

Goals are overrated. Yes, you read that right. In the western world, there are several traditional ways people think of goals and work towards achieving them. Following them, you either miss the big picture or miss the details or simply follow a beaten path. Flexible focus, epitomized by the Mandala Chart, is the product of eastern spiritual thinking. It is a philosophy that enables you to be free of your goals. You are not goal free, but you approach them in a detached manner that removes your bondage to your goals. more…

Author’s Journey #22: Use one sheets to sell books and build your profits

by Roger Parker, May 21, 2010

One sheets are single page, 8 ½ by 11-inch, marketing documents used by authors to promote their books and build their profits by attracting speaking invitations and promoting their coaching and consulting services. In this post, Roger tells you all you need to know to create one sheets.  more…


Magesh is an accomplished software professional focused on building enterprise value through creative use of technology. Magesh enjoys working with people and is passionate about bringing out the best in everybody to achieve results that are larger than the sum of individual accomplishments.
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Week In Review – May 2 – May 8, 2010

by Magesh Tarala on May 9, 2010

Can we avert failures in our life?

by Vijay Peduru, May 3, 2010

This article reminds me of one of my high school teachers. This was his famous refrain: if a rocket destined to the moon is off by a fraction of a degree, it will not reach its destination. You can change your destination only if you change your direction. Nothing happens all of a sudden. There is no overnight success. Take small steps in the right direction every day. more…

Leadership Cancers #8: Anticipation

by Gary Monti, May 4, 2010

Wow, Gary… or should I say “The sage of Active Garage”? Performing action without becoming a servant of the desired consequences has been a subject of discussion for the longest time. This is a very nuanced concept and can be easily misinterpreted out of context. But understanding and putting this single principle to practice can bring you peace of mind and take your performance to new heights you have not experienced before. more…

Are You Preventing Your House Sale?

by Guy Ralfe, May 5, 2010

One of my teachers insists on learning the art of quitting. You got to listen to this Kenny Rogers song on this topic. While quitting is an essential art, it is equally important to not shut the doors of opportunity. When you don’t give into emotions and think strategically, you can leverage every thing that comes across your way for your ultimate benefit. more…

Pillars of Success

by Robert Driscoll, May 6, 2010

Based on movies, TV and what we read in the media, we have a pre conceived notion of what a hugely successful CEO is. You cannot be more wrong. Robert has captured the essence of one CEO’s practices for success in this article. more…

Author’s Journey #20: Choosing the right incentive to build your List

by Roger Parker, May 7, 2010

One of your most important marketing and promoting decisions is choosing the right incentive to offer as a bonus to visitors who sign up for your e-mail newsletter or weekly tips. It’s not enough to offer great information delivered at consistent intervals via e-mail. In this article, Roger has listed a great array of incentives you can provide your readers. more…


Magesh is an accomplished software professional focused on building enterprise value through creative use of technology. Magesh enjoys working with people and is passionate about bringing out the best in everybody to achieve results that are larger than the sum of individual accomplishments.
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