Posts Tagged ‘Lateral Action’

Before I talk you into shelling out $1,000 for this e-book (just kidding – it is Free to download!), a little bit on what this book is about:

  • Creative Success and
  • More Freedom, Money and Time for you.

Being Creative

Are you a creative person? Well, before you answer that question, it stands to reason we first define what being a “creative person” means. In the author’s (Mark McGuinness) own words:

“By creative people, I mean people who take creative approach to work and life. People who work hard, but because they love what they do, it doesn’t feel like work.

They may be artists, writers, musicians, actors, filmmakers, coaches, scientists, cooks, entrepreneurs, healthcare professionals – or tackling complex, meaningful, inspiring challenges in other fields.

If this sounds like you, read on.

Why do creative people need Freedom, Money and time?

Creative people need three things to be happy.

  1. Freedom – to do what you want, when you want and how you want it. Not just in holidays and spare time – but also doing meaningful work, in your own way.
  2. Money – to maintain your independence and fund your creative projects. Of course you want a nice place to live, but you’re not so worried about a bigger car than the guy next door. You’d rather spend money on experiences than status symbols.
  3. Time – to spend as you please, exploring the world and allowing your mind to wander in search of new ideas.

Usually, you’re lucky if you get two out of the three. But if one of them is missing, it compromises the other two.

Without money, you don’t have much freedom, because you have to spend your time chasing cash.

Without time off, money doesn’t buy you a lot of freedom.

And if you’re doing something you hate for a living, it doesn’t matter how big your salary is, or how much holiday you get. You still feel trapped.

Surely there must be a more creative solution?

If this still sounds like you and you’d like a little more freedom, money and time in your life, read on.

What I got from this book?

In one word, Plenty! Here’s a list of the top 10 things I learned:

  1. Am I creative?: Creativity is not just a fancy label that only artists with long hair and thoughtful expressions carry – even though you might think you are not creative (or not creative enough), after reading the book, you might change your mind.
  2. It’s about Quality of Life: I want Freedom, Money and Time. Why? Simply to improve my quality of life.
  3. Don’t Compromise: It is OK to be Unreasonable about having all three – Freedom, Money and Time. Just one or two out of the three will just not do!
  4. Being skillful does not guarantee you money – Yes, you need to be skillful to make money, but, as Mark found out in his 2nd business, it’s not guaranteed.
  5. Your first love and the Market: In Mark’s own words – “Your market may be next door to your first love”. With poetry being his true love, he found “market-love” when he looked next door!
  6. Sharing adds; not subtracts: In today’s “knowledge based” marketplace, the more you share, the more you increase your chances of success. Why? Because it depicts your knowledge and people trust knowledge sources.
  7. Sales without Marketing is like surgery without an anesthetic:  Mark’s suggestion. Don’t try either. It’s way too painful.
  8. Your biggest enemy. Is sometimes (ok, most of the times), Ready?… YOU! Let go of your prejudices that limit your capacity. These usually start with thoughts like “I don’t think I can do that” OR thoughts that contain sentences that have the words “never” or “always”, in them.
  9. The wrong business model can crush you. Yeah, I know you knew this already. But, it’s these simple things that we neglect and overlook… until it’s too late. Mark shares his story about how this one got him!
  10. Never Give Up! – Well, before you take this too literally and rush to make some 2011 resolutions (you’re 17 days late!), there are some things that you should give up (like smoking?) … and then there are some that you should Never give up. I am talking about the latter – like pursuing your dreams. Persistence does pay! Keep creating and innovating!

About the e-Book

A few quick points about the e-book:

  • It’s FREE!
  • It’s a light read – 34 pages in all.
  • Describes Mark’s unconventional career journey, as a poet and creative coach, and the lessons he’s learned the hard way about finding the right combination of freedom, money and time.
  • It’s full of practical advice you can apply to your own situation, if you want to earn a living from your creative talent, or if you’re a freelancer or small business owner and want to make your business less stressful and more profitable.
  • Mark and his partners have also prepared an in-depth training program to accompany the e-book, and I’m pleased to be an affiliate partner for the launch. But the e-book itself is free to download, with no need to even give your email address.

Get your copy of Freedom, Money, Time and the Key to Creative Success by clicking here OR by going directly to the download page.

Also, please feel free to share the e-book with anyone who you think would find it helpful.