SubscribeThe Art of getting what you want
by Vijay Peduru, Feb 22, 2010
Human brain has the tendency to avoid anything that it considers will cause pain. It reaches this conclusion based on instinct and/or past experience. This part of the brain is called the Lizard brain. The Possibilities brain seeks opportunity and freedom. When you want to work out and get in shape or in general, put in effort to convert a possibility into opportunity, your lizard brain may prevent you because it sees pain in the endeavor. You can remove this roadblock placed by the lizard brain by putting the endeavor in the right context.
Seth Godin in his brilliant book “Linchpin: Are You Indispensable?” talks about the Lizard Brain. For a brief Introduction to the lizard brain check this post , this video and this short e-book. more…
Change Management #5 – Project: Three tips to avoid creating Frankenstein
by Gary Monti, Feb 23, 2010
You can avoid creating a Frankenstein if you follow these simple steps:
1. Consider the needs of all the stakeholders when creating a scope of work including competitors and clients. Success includes your needs being met as part of the outflow of providing opportunity for others.
2. Your work must be sustainable, i.e., of good quality.
3. Provide stability, i.e., manage risk effectively.
Dr. Frankenstein driven by ego, pride and vainglory, got isolated from society and this caused him to lose direction and ultimately resulted in his downfall. more…
Growing Pains for Startups
by Guy Ralfe, Feb 24, 2010
Businesses are built around network interactions; each person in the network is a potential communication channel. As the number of people in your organization grows, the number of communication channels grows rapidly according to the formula (N * (N-1))/2 where N is the number of people in the group. This is a potential source of inaction or introducing bureaucracy. Educating the organization on this principle and providing guidance will help employees act confidently in the best interest of the company. more…
Social Media BRANDing – 5 tips to make it work
by Deepika Bajaj, Feb 25, 2010
Many companies have created digital channels like Facebook Fan pages, Twitter, SEO, etc to establish a digital presence. Now, how can they measure the effectiveness and improve? Here are some recommendations:
1. Tie social media activity to revenue growth
2. Know your customers. Don’t limit yourself based on what you know. Instead, try to find who your customers is.
3. Provide relevant content to draw the attention of your customers.
4. Put in place a mobile strategy.
5. Create strong relationships with your customers.
Author’s Journey #10 – How to make the time to write a book
by Roger Parker, Feb 26, 2010
Time is not something you find like a needle in a hay stack. You need to make time for your endeavor by managing your commitments. Here are some techniques to make time to write your book:
1. Start with a plan
2. Commit to daily progress
3. Harvest time
4. Track your progress